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Israel
Position ID: C1.A02

Optimization & Conversion Manager

Optimization & Conversion Manager

888 is looking for a talented conversion manager to join their Bingo Business Units. Reporting to the Acquisition Group Manager, the conversion manager will hold a central role in the unit working on leveraging all the acquisition efforts. The candidate will have top analytical abilities with a good marketing mind to understand, optimize and enhance the player’s journey across our different products and brands. The candidate will also be a team player with great inter personal skills.

As an Optimization & Conversion Manager at 888, you will be responsible for:​

  • Site optimization & management - use Google Analytics to build and execute a web optimization strategy using A/B testing and other technologies to deliver results. Measure the performance of the websites, identify behaviors and leverage to opportunities as well as regularly maintain and update the website.
  •  Improving user experience - enhance the user experience through funnel optimization, based on users insights & data; optimize the player journey (by conducting relevant A/B testing) in terms of messages, offers & UX in the different marketing channels funnels.
  •  Business Unit’s acquisition focal point, in charge of:

o Monitoring numbers daily and pushing insights to action items.

o Push improvements of user experience by working in collaboration with interfaces in the company such as; product team, SEO team, business analytics team and all marketing teams.

o Identify industry trends to make user experience improvements and contribute ideas to broader business opportunities.

o Project management of cross projects, from brainstorm to implementation, such as; new sites creation, new acquisition offers, etc.

 This job is for you only if you have:

  •  High analytical abilities and experience in analyzing reports
  • Proven experience in Web technology and using online analysis tools (Google analytics, etc.)
  •  Project management skills
  •  Experience working in online marketing
  •  High sensitivity to fine details and an eye for creative and esthetics
  •  English at a high level

 You May also have:

  • Familiarity with the Internet gaming industry
  • SEO knowledge 
  • Basic HTML and Photoshop skills
  • Experience working with conversion tools (crazy egg, Inspectlet, optimizely)

**Please add English written CV only**

POSITION | Optimization & Conversion Manager | Position ID: C1.A02

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The candidate consent that the information in this Candidate Application and any personal information concerning him/her which is obtained by the Company or from other sources, will be held and managed by the Company or on its behalf, and that the Company shall be entitled to use and transfer such information to third parties, including Company’s affiliates, business partners or contractors/service providers, in Israel or abroad, to the extent required while maintaining your right to privacy. The Company undertakes that the information will be used, and transferred for the purposes related to the recruitment process, including assessment of your qualifications against our work opportunities, verification and reference/background checks, communications with you about the recruitment process and/or your application and/or compliance with applicable laws, regulations, legal processes or enforceable governmental requests.

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